.IUI/UX design for Wirkaufens, a subsidary of asgoodasnew. A mobile-first tool that helps people sell their used devices. User-centric and thumb-based, it puts human and ecological aspects first.
With this redesign, we focussed on one of the largest missing peer groups: young, eco conscious, tech-savvy women.
Communication with the user is direct and me-based, airy, and never top-down.